What could better than a bicycle system that works and makes our lives easier to manage? The Vélib Bicycle Rental System put into place in Paris, France is helping tourists and everyday travelers get from one part of the city to another. However, these expensive to produce bicycles made in Hungary are being stolen, showing up in Eastern Europe and northern Africa, as well as being vandalized. Reading about this in the NY Times, the bicycles are expensive to produce because of the locking system and sturdy construction. They have opened repair shops around the city and must repair 1,500 bicycles a day. In addition, 80% of the initial 20, 600 bicycles installed, have already been stolen.
Still, they are planning to produce more bicycles, and will invest in advertising, so they can reach adolescents and vandals and perhaps change what’s happening.
From the NY Times article:
…”We miscalculated the damage and theft,” said Albert Asserat, director of strategy, research and marketing at JCDecaux…“We made the bike stronger, ran ad campaigns against vandalism and tried to better inform people on the Web,” Mr. Asséraf said. But “the real solution is just individual respect…”
Hoboken, Jersey City, New York City and other metropolitan areas, should install this type of system, which would be an improvement and eco-friendly. When I bike down to Hoboken I have trouble finding a place to park my bicycle and I think having a system like this installed would reduce overcrowded bicycle parking. Imagine if this system was installed in New York City? Less taxis, buses, cars, and train rides.
If we had this, more people would ride from uptown to downtown, crosstown, getting much needed exercise and it would help “green” our cities. Why wait for a taxi, bus or train to get to the other side of town, when you can just take a bike and lock it back up at your destination.
